In today’s digital age, Instagram is more than just a platform for sharing photos and videos, it’s a powerful tool for businesses, influencers, and individuals looking to connect with their audience.
It helps you reach those who are interested in your brand or products and builds a relationship between the buyer and the customer, increasing the potential for conversions into profitable customers. Posting at the right time can make or break your success on the platform, especially in a unique market like the UAE.
In this blog, we’ll explain the best time to post on Instagram in the UAE region. Read our full blog without skipping to understand the social media strategy and connect more with the audience.
Why the Timing of Your Instagram Posts Is Important
Which is The Best Time To Post on Instagram in The UAE Region 2024?
Day | Best Time for Posts | Best Time for Post Reels |
Monday | 7 AM - 9 AM | 7 PM - 9 PM |
Tuesday | 12 PM - 2 PM | 7 PM - 9 PM |
Wednesday | 12 PM - 2 PM | 7 PM - 9 PM |
Thursday | 6 PM - 8 PM | 7 PM - 9 PM |
Friday | 1 PM - 3 PM | 8 PM - 10 PM |
Saturday | 11 AM - 1 PM | 7 PM - 9 PM |
Sunday | 10 AM - 12 PM | 7 PM - 9 PM |
Festival Season | 9 AM - 11 AM, 4 PM - 6 PM | 8 PM - 10 PM |
For Posts:
Morning (7 AM - 9 AM): Think about how most of us start our day—by reaching for our phones as soon as we wake up. In the UAE, many people do just that. Posting early in the morning means you’re catching them as they’re waking up or on their way to work. It’s a great way to connect with those who like to kick off their day with a scroll through Instagram.
Lunch Time (12 PM - 2 PM): Lunchtime is when people finally get a break from work, and many of them spend it catching up on social media. If you post during this window, you’re likely to grab the attention of users who are relaxing, maybe grabbing a bite, and checking their feeds. It’s an ideal moment to share something that they can engage with during their downtime.
Evening (6 PM - 8 PM): After a long day at work, people tend to unwind by spending time on social media. This makes the early evening one of the busiest times on Instagram. Posting during these hours gives you a great chance to reach a large, relaxed audience that’s ready to engage with your content.
Late Night (9 PM - 11 PM): Late at night, many people wind down by scrolling through Instagram before bed. This is a good time to post if you want to engage with users who are relaxed and likely to spend more time interacting with posts. It’s a quiet, reflective part of the day where your content can really stand out.
Consult with our social media marketing agency dubai to achieve more customers and followers to your businesses.
Which is the Best Time to Post on Instagram for Industries in the UAE?
Retail & Ecommerce:
Best Times:
Morning: 7 AM - 9 AM
Evening: 6 PM - 8 PM
Best Days: Monday through Thursday
Worst Days: Friday and Saturday
Restaurants & Food & Beverage:
Best Times:
Lunch: 12 PM - 2 PM
Dinner: 7 PM - 9 PM
Best Days: Friday and Saturday
Worst Days: Monday and Tuesday
Fitness & Wellness:
Best Times:
Early Morning: 6 AM - 8 AM
Evening: 7 PM - 9 PM
Best Days: Monday, Wednesday, and Saturday
Worst Days: Friday and Sunday
Travel & Hospitality:
Best Times:
Mid-Morning: 10 AM - 12 PM
Late Afternoon: 4 PM - 6 PM
Best Days: Monday, Wednesday, and Thursday
Worst Days: Friday and Saturday
Technology & Gadgets:
Best Times:
Early Afternoon: 1 PM - 3 PM
Late Evening: 8 PM - 10 PM
Best Days: Monday, Tuesday, and Thursday
Worst Days: Friday and Saturday
Fashion & Beauty:
Best Times:
Late Morning: 10 AM - 12 PM
Evening: 6 PM - 8 PM
Best Days: Tuesday, Wednesday, and Thursday
Worst Days: Monday and Sunday
Finance & Real Estate:
Best Times:
Early Morning: 8 AM - 10 AM
Late Afternoon: 4 PM - 6 PM
Best Days: Tuesday, Wednesday, and Thursday
Worst Days: Friday and Saturday
Entertainment & Media:
Best Times:
Late Afternoon: 3 PM - 5 PM
Late Evening: 8 PM - 10 PM
Best Days: Wednesday, Friday, and Saturday
Worst Days: Monday and Tuesday
Conclusion
Regularly analyzing your Instagram Insights and adjusting your strategy based on local trends and events will help you stay ahead in the competitive social media landscape. By applying these insights, you can effectively engage with your audience, optimize your Instagram strategy, and make the most of your social media efforts in 2024.